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Here’s How Sleep Soundtracks are Dominating the Streaming Market

Short-form audio recordings designed to lull their listeners into a better night’s sleep are racking up massive numbers across streaming platforms. 

Sleep soundtracks have been a massive success for indie music producers looking to boost their stream counts.

One such example, Strange Fruit Music, originally started as a dance music label but launched Sleep Fruits Music this year and now brings in millions of streams every day from its sleep soundtrack releases. Sleep Fruit Music’s top five most streamed tracks are all recordings of falling rain.

While rain recordings have proven to be an instant classic, the sleep soundtrack market offers a wide range of sounds, catering to every possible preference on the market.

Pink noise, typically known simply as a bassier alternative to white noise, can be effectively achieved using a variety of timbres. Ambient sound baths and natural sounds, like waves breaking or the sound of wind, can carry the same benefits of static pink noise when mixed correctly. Pink noise has been shown in some studies to promote deeper, more restful sleep.

These tracks, which often require minimal effort to produce compared to the average song, pay out the same amount per stream as a regular song would. Then there’s the fact that the sleeping listener typically leaves these tracks on repeat all night until they wake up the next morning. 
Not surprisingly, sleep soundtrack creators cut their tracks to be just long enough to register as a valid stream, but as short as possible otherwise so that the song is replayed as many times as possible in a set time frame.

In combining all these simple factors, it’s plain to see how this sleepy niche has managed to disrupt the streaming landscape overnight.

Friday, 24 September 2021
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Use the SourceAudio API to Manage Tracks and Metadata

SourceAudio’s powerful REST API is designed to streamline SourceAudio’s systems with your own music library infrastructure. The API runs on JSON as its primary data structure to create an API that’s secure, efficient, and easy to use.

*Sufficient programming knowledge is required to use the API.*

A few typical API applications include…

~ Importing tracks to SourceAudio site by sending in an external URL

~ Updating track metadata to sync with an external system

~ Adding album art by sending in a URL (if the image isn’t already in the uploaded tracks’ ID3 embedding)

~ Downloading tracks via a direct call or an authorized download link

~ Removing tracks en masse quickly and easily

~ Seamlessly using any of these tools with a business partner’s SourceAudio library site

...all powered with secure and reliable authentication tokens. Just include your token in your request payload and our system handles the rest.

The SourceAudio API has been engineered for absolute security, and can only be accessed with your API key. If needed, this key can always be quickly and easily reset – the equivalent of changing the locks on your API.

Looking for more information, check out our complete API documentation or

Contact Support

Friday, 17 September 2021
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Audio Production Essentials: A Guide to Re-Amping

Re-amping is a common recording technique that provides audio engineers with the ability to apply amplifier tones in post production. Guitar and bass might be the first kinds of signals that come to mind for applying amp tones, but you can re-amp any signal – vocals, keys, drum loops, even live drums or any other audio signal imaginable. Here’s our guide containing everything you need to know to re-amp like a pro.

The first step to reamping a signal is to capture it directly from the source, directly into your recording interface and into your DAW. If you’re recording guitar, or bass, the tone won’t sound like much at this point. The most important objective at this stage is to get a good performance with plenty of volume while making sure that your signal does not clip at any point.

The recorded audio is now ready to be sent out to the amplifier, but this signal that will be coming out of your interface will not be the same type of signal that came from the original source. It needs to be converted back into an amp-friendly signal so that the amp reacts properly. 

The simplest way to accomplish this is with a re-amp box, which accomplishes the exact opposite of a DI box. While a DI box converts a high-impedance unbalanced signal to a low impedance balanced signal, a re-amp box converts a low-impedance balanced signal to a high-impedance unbalanced signal, the kind that comes out of an electric guitar or bass.

It is possible to accomplish this by running a DI box in reverse, but there is a difference in attenuation. Signals coming out of a re-amp box are about 28bd less than those coming through a reversed DI box. In order to re-amp signals coming through a reverse DI box, you’ll need to turn them down by 28db at the source (in the DAW).

The problem with turning down your signal like this is that you’re using less bits, meaning lower resolution. In addition, whatever noise floor was there in your recording will start creeping up and can create noticeable hissing. For this reason, re-amp boxes are a very popular choice for re-amping. 

If a re-amp box is unavailable, there are other ways to combat attenuation issues, such as using a padded xlr cable, which will knock the signal down about 20db, and allow you to run 20db hotter with a reversed DI.

Once your DAW is hooked up to your signal adapter and then your amp, simply play back your recorded signal, piping it out of a mono output at line level, then into your amp at instrument level. Keep your interface master volume all the way up through the entire process, and record the re-amped signal in real time.

Note, if you’re re-amping multiple tracks, whether it be multiple guitars, or different instruments entirely, it's typically not advised to send more than one track through an amp at a time, which will produce a messy sound. Re-amp one track at a time, unless you’re making a conscious, stylistic choice to re-amp multiple tracks together into one.


And that’s it! Now you can tweak tones in post-production like a pro. Re-amp with your favorite vintage cabs or the newest cab-simulations, all from one stored take.

Saturday, 11 September 2021
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Use the Homepage Builder to Create the Perfect Landing Page for Your SourceAudio Site

The SourceAudio homepage builder makes it easy for site admins to create a beautiful, high-functioning landing page for their SourceAudio library site. 

The SourceAudio homepage builder makes it easy for site admins to create a beautiful, high-functioning landing page for their SourceAudio library site. 

The tools require no programming knowledge. Simply head to the page builder in your admin panel, then drag and drop items from the Available Components section on the right-hand side into the layout section in the center of the page. As you position your components, they’ll change shape to fit into your design.

Most components’ contents can be edited from the homepage builder, while “featured” components import their content from the “featured” material you’ve selected.


Here’s a quick breakdown of each component available for your homepage.

Carousel

Show off branding material, recent placements, or any graphic you’d like to display in an image carousel. Customize the rate at which images change and add informative subtitles to your images (or let the graphics speak for themselves).

Text Block

Add a text block component that can feature text, graphics, links, or even an embedded video. Within a text block component, you’ll find all the same tools available to customize the contents of a custom page, providing a multitude of customization possibilities.

Blog List

The blog list component provides a panel that displays listings for all the stories you want to share with your clients. Add as many blog entries as you’d like, and they’ll appear as clickable listings that each lead to a unique full-page display. Add images and stylized text formatting. You can even embed with HTML, as each blog entry offers the same editing tools as a custom page or text block.

Social Links
Enter the links to your company’s Facebook and Twitter profiles, and each connected social account will display a “Follow” button for each channel.

Featured Tracks, Albums, Artists, Labels, Catalogs, and Playlists

Unlike other components, “featured” components synchronize in real time with selected “featured” content. To review this functionality, head to the Featured Content tab in the admin panel, where listings can be added, removed, or re-ordered to affect which items are displayed in a featured tracks, albums, artists, labels, catalogs, or playlists component.

When you’re happy with your landing page, link it to a tab in your navigation bar so that your site visitors can easily find it at any time, and fill in the “Home” bubble to designate this as the landing page for your site URL!

Looking for deeper customization?

Create a fully customizable page on your SourceAudio site with our
custom page builder.

Friday, 3 September 2021
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Upcoming Online Music Industry Events and Resources – Fall 2021

Check out our hand-picked list of the best online resources for composers and music businesses in the coming months.

Music Pro Pummit - Sept 8-11

The 2021 Music Pro Summit is a venue for the art and business sides of the industry to intersect, and showcase the next wave of music technology in the process. The 4-day online event will feature speakers from Songtrust, Livenation, Downtown Music Holdings, Musiio, Audioshake, Splice, CD Baby, and many more!

Register to attend and learn more at musicprosummit.com

All About Music 2021 - Sept 27-29

Now in its fifth year after 4 previous sold-out editions, All About Music brings together experts & stakeholders from every vertical of the industry to create a global gateway into the Indian music market. This year’s conference aims to celebrate the evolution of the Indian music industry with a focus on discussions surrounding the rise of regional music consumption, independent & non-film music releases, music technology apps, innovation in revenue streams, and more.

Register to attend and learn more at allaboutmusic.in

Music Finance Forum - Sept 30

The 3rd annual Music Finance Forum will virtually bring together driving forces in the music sector to discuss the digital landscape, live performances, and new perspectives on upcoming trends. Presented by Winston Baker, a leader in entertainment industry conferences addressing finance, innovation, and growth design to bring together the most seasoned entertainment, finance, and technology executives to educate the industry on effective strategies to thrive in an ever-changing market

Register to attend and learn more at winstonbaker.com/events

IMSTA FESTA - Oct 6

IMSTA FESTA is a celebration of music technology that brings manufacturers face-to-face with their product users. These consumer shows have something for all musicians, songwriters, producers, audio engineers, music students, and educators in the industry. From industry panels and master classes to software exhibits and song reviews, there's even a songwriting competition that could land you in Santorini, Greece!

Register to attend and learn more at imsta.org/imsta_festa.php

Music Tectonics Conference - Oct 26-27

Explore the seismic shifts in technology that continue to rock the music business while connecting with music tech innovators. The Music Tectonics Conference is back with the perfect blend of formats for global reach and in-person serendipity, uniting music tech innovators across industry boundaries to share ideas and get business done. Their 2021 hybrid event invites a global audience to participate in parallel universes: in the metaverse and across the planet. 

Register to attend and learn more at musictectonics.com


ISMIR - Nov 8-12

The International Society for Music Information Retrieval is a non-profit organization seeking to advance research in the field of music information retrieval —a field that aims at developing computational tools for processing, searching, organizing, and accessing music-related data. Among other things, the ISMIR society fosters the exchange of ideas and activities among its members, stimulates research and education in MIR, supports and encourages diversity in membership and disciplines, and oversees the organisation of the annual ISMIR conference, which is held annually and is the world’s leading research forum on MIR. 

Register to attend and learn more at ismir.net

Midem Digital - Nov 16-19

Midem designs an insightful and thought-provoking conference and content program to help participants overcome the main challenges and harness key trends shaping the future of the international music business. Through inspiring conversations, concrete case studies, and workshops, participants benefit from their peers’ insights to grow their international business all year long via our digital platform and during the event. From highlighting exciting new music markets around the world to analysing new business and monetisation sources, our expertly curated programme provides a complete toolkit to understand the future of our industry and seize unique opportunities to grow your business internationally.


Register to attend and learn more at midem.com

Friday, 27 August 2021
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