About Us

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What We Do

Based in Los Angeles, CA, SourceAudio is a white label B2B music technology platform for publishers, labels, broadcasters, production companies, and creative agencies. Iconic brands across the media landscape leverage SourceAudio’s industry leading music search, distribution, licensing, monitoring, and management capabilities to generate revenue, enhance creative, and maximize efficiencies. SourceAudio’s network-based approach for buyer, publisher, and sub publisher connectivity in one cloud based ecosystem is revolutionizing the music-for-commercial media supply chain.

Key Executives

Geoffrey Grotz

Geoffrey Grotz is the CEO and co-founder of SourceAudio. A proven entrepreneur, in 2002 Geoff created, funded, and co-founded GameTrailers.com, which was later sold and acquired by MTV Networks in 2005. With expertise in business strategy, development, management, and execution, Geoff has centered his sights on revolutionizing the music licensing industry with the SourceAudio platform.

Dan Korobkin

Dan Korobkin serves as a President of Sales for SourceAudio and is also the founder and owner of CueMx LLC, a post-production music supervision company based in Los Angeles. Prior to CueMx, Dan was the VP of Post Production at Creative Domain (currently Trailer Park), serving as Chief Production Engineer, Director of Operations, and Music Supervisor.

Andrew Harding

Andrew Harding is a co-founder and leads many strategic partnership relationships and biz dev initiatives for SourceAudio. He is also co-founder of a direct-to-consumer wine company called Nocking Point Wines. In the past he was a VP at MTV Networks in Los Angeles.

Ryan Cramer

Ryan Cramer is the CTO and co-founder of SourceAudio and is an accomplished software developer. He received a BS in Computer Science from Georgia Tech before joining MTV Networks, where he quickly rose to the role of Lead Programmer. Since leaving, he's worked full time on developing SourceAudio's complex technical infrastructure while honing his skills on other projects in diverse areas, such as e-commerce, video game development.

Brent Phillips

Brent Phillips is the Chief of Engineering for SourceAudio. Brent got his start building GameTrailers.com and after they were acquired by MTV Networks, he went on to run the Spike Digital Entertainment tech department, overseeing several departments and websites. He left in 2010 to join some of his former colleagues at SourceAudio.

Hunter Williams

Hunter Williams is Executive Vice President of Intellectual Property and Business Development for SourceAudio. Hunter spent 20 years at SESAC, one of the three U.S. performing rights organizations, most recently in the position of Senior Vice President, Strategic Development/Distribution and Research Operations.

Douglas Reed

Douglas Reed is Executive Vice President of Business Development / Radio and Library Services. For 22 years prior to joining SourceAudio, Reed had been Vice President/Creative Director of the BRG Music Works Division of Premiere Networks. While with Premiere, the industry vet developed dozens of music libraries and imaging services for the company.

Melinda Grotz

Melinda Grotz is the Executive Vice President of Operations for SourceAudio. During her 20 years of experience in the entertainment industry, Melinda has worked at major studios, on feature films, and at various production companies and creative agencies. This experience has given her insight into how various companies are run and has enabled her to develop systems and processes that streamline workflow and enhance efficiency.

Advisors

Scott Siegler

Scott Siegler formed Mediasiegler, Inc. in 2010 after 7 years as a managing partner at ZelnickMedia, the NY-based investment/management firm. While at that firm, he focused on ad-supported media and was responsible for a number of the firm's media investments, including OTX, ITN Networks, SkyMall, and Cannella Response Television.

Kraig Kitchin

Kraig T. Kitchin operates several businesses in partnership with top ranked and distinguished radio personalities. Kitchin is President of the talent management firm, Sound Mind, with a focused effort towards managing the businesses of high profile radio personalities and production service providers to the industry. He is currently chairman of the industry’s Radio Hall of Fame.

Jason Jordan

Jason Jordan manages digital operations across the portfolio of brands within Viacom's Music & Entertainment Group, including MTV, VH1, Comedy Central, and Spike. Jordan works closely with digital leadership to evaluate growth opportunities, define strategy and vision, and guide day-to-day financial, operational, and business development activities. Jordan also overseas digital production management and serves as the COO of Viacom's mixed martial arts franchise, Bellator MMA.

Steve Emerson

Steve Emerson is a professional investor with over 45 years institutional buy side experience specializing in smaller entrepreneurial investment opportunities. After graduating UCLA with a BS in business administration, he worked at Transamerica as a securities analyst for 5 years and then, after being awarded a MBA at USC, held positions with NWQ Investment Management, Damon Labs, and Motel 6.