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SourceAudio Blog

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Sales Funnels in Music Licensing

The sales funnel is a core concept in marketing across any industry where a transaction takes place. It’s a visual metaphor designed to help companies understand effective selling, illustrating the customer’s journey from initial awareness of a product to the action of making a purchase.

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Powerful Site Add On’s

SourceAudio powerful site add on's link Olark, Google Marketing Platform, Hubspot, and the Facebook Marketing Platform

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Leveraging the Statistics Panel for Rapid Growth

A guide to using SourceAudio’s Statistics Panel to identify top-performing tracks and active users, analyze engagement and turn music-usage data into actionable business insights.

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Metadata Essentials

An introduction to music metadata, the fields that identify and organize recordings, and the SourceAudio tools used to edit, embed and optimize metadata for discovery and licensing.

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Digital Royalty Growth and ISRCs

Digital royalties are on the rise with no signs of slowing down and ISRC’s are the universal cataloging agent responsible for identifying these sound recordings for royalty distribution. Make sure you’re familiar with how this essential tool works, and that you’re not overpaying for your codes.

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How We Work Now: 2020 at SourceAudio

A look at how SourceAudio adapted to 2020 as a fully remote company while continuing to support music licensing, digital asset management and monitoring for clients around the world.

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Coming to MIDEM? So are we!

SourceAudio announces its first trip to MIDEM in Cannes and invites attendees to schedule meetings about the company’s latest music licensing tools, features and opportunities.